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Social Media: A Marathoner’s Mentality

Every year around October, I get the urge to run another marathon. A bunch of premier races are held in the Fall including New York City, Chicago and Marine Corps (Washington, DC) marathons. Having already run five, the notion of my running another isn’t exactly unreasonable.
But then reality smacks me upside the head [...]


SEO for Normal People: A Metaphor

Search Engine Optimization (SEO) sounds like scary, black magic.  Google is the proverbial Wizard of Oz with its highly guarded search engine algorithms that determine how well (if at all) your website will be included in their system.  A favorable, high listing in search engine results can be a priceless advantage for you and your [...]


Social Media TV — Current

As I watch the Vice Presidential debate, I realize I’m watching the future — the future of social media video.  Below is a screen capture from the cable channel Current TV.  While video plays, Twitter posts (from users worldwide) stream across the screen.
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Brand Icons — Let Them Speak!

During the Fall of 2007, my wife and I happily announced that we were expecting a new bundle of joy in the coming months. With family and friends spread around the country, we (and by “we” I mean “I”) set up a Baby Blog where I proceeded to write entries from the eyes of [...]


Social Media Voyeur: How Do You Feel?

One of my worst traits is eavesdropping on conversations while in public places: restaurants, stores, walking down the street.  Drives my wife crazy.  It’s so entertaining to hear little, personal snippets of stories without intruding or affecting the conversation.
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