Brand Icons — Let Them Speak!

During the Fall of 2007, my wife and I happily announced that we were expecting a new bundle of joy in the coming months. With family and friends spread around the country, we (and by “we” I mean “I”) set up a Baby Blog where I proceeded to write entries from the eyes of [...]


Creativity: Freshly Juiced by Social Media

Social media is oftentimes perceived as a replacement or threat to traditional Creatives charged with developing new campaigns and advertisements. It’s true: technology has lowered the threshold to producing video by anyone with a creative bee in their bonnet.  But let’s not throw the baby out with the baby water.  Let’s look at what social [...]