Facebook (Finally) Buys MySpace; Plans Future Growth

Big news from Palo Alto, California. Facebook CEO Mark Zuckerberg announced the acquisition of longtime rival MySpace from News Corp. Purchased in 2005 for $580 million, MySpace’s continual decrease in traffic “is not acceptable or sustainable” according to a News Corp spokesperson.  Terms of the Facebook acquisition have not been released, but are speculated to [...]


Social Media Personality Profile – Top 10 Traits

Shouldn’t everyone be a social media expert by now?  Seriously, why are some people perplexed by Twitter while others have created dynamic personal and corporate brands seemingly overnight? Why do some people just “get” Facebook, YouTube and blogging as others sit on the sidelines?
Based on my highly unscientific pondering, I’ve developed the following Top 10 personality [...]


iPad Prediction: Your Newest Kitchen Appliance

Like millions of other geeks, I watched/listened/read along as Steve Jobs did his best Billy Mays impression introducing the Apple iPad. Positioned as the new mobile device that’s “between” the iPhone and laptops, the iPad is basically a giant iPod Touch. It looks gorgeous and is probably a joy to hold — which [...]


Putting Social Media to Work For Non-Profit Organizations

I had the pleasure of presenting to the Ohio Association of Goodwill Industries (OAGI) this morning. Great people. Great questions. Great cause. My presentation is posted below. Click here to download it as a PDF document.

Print PDF


Social Media Success Story: Romeo the Cat

I was recently invited by the Columbus Chamber of Commerce to present a short Social Media success story. I featured my friend Caroline Golon’s hobby project titled Romeo: The Cat’s Meow of Social Media. Caroline combines her savvy media relations skills and creativity with her love for shelter animals. The resulting pet project (pun [...]