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	<title>Social Media @ Work &#38; Play &#187; Newspapers/Magazines</title>
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	<description>Marketing Communications in the Age of New Media</description>
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		<title>Blogging Through History</title>
		<link>http://www.moneysmith.com/2009/03/blogging-through-history/</link>
		<comments>http://www.moneysmith.com/2009/03/blogging-through-history/#comments</comments>
		<pubDate>Tue, 31 Mar 2009 17:50:46 +0000</pubDate>
		<dc:creator>Gary Moneysmith</dc:creator>
				<category><![CDATA[Blogging]]></category>
		<category><![CDATA[Newspapers/Magazines]]></category>
		<category><![CDATA[PR]]></category>

		<guid isPermaLink="false">http://www.moneysmith.com/?p=158</guid>
		<description><![CDATA[Interesting video from CBS Sunday Morning. While I don&#8217;t think history repeats itself, it sure does rhyme.  Here are a few points of interests:

Did you know there were 14,000 daily and weekly newspaper in the early 1900&#8217;s thanks to low cost printing presses?
America&#8217;s first newspaper included a blank page to allow readers to write [...]]]></description>
			<content:encoded><![CDATA[<p>Interesting video from <a href="http://www.cbsnews.com/sections/sunday/main3445.shtml">CBS Sunday Morning</a>. While I don&#8217;t think history repeats itself, it sure does rhyme.  Here are a few points of interests:</p>
<ul>
<li>Did you know there were 14,000 daily and weekly newspaper in the early 1900&#8217;s thanks to low cost printing presses?
<li>America&#8217;s first newspaper included a blank page to allow readers to write comments/notes before passing along the paper to a friend.
<li>Early bloggers such as Ben Franklin were known as pamphleteers.</ul>
<p><center><br />
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<br />
<div style="text-align:left; margin: 0px 0px 0px 0px;" ><a href="http://www.moneysmith.com/2009/03/blogging-through-history/?pfstyle=wp" style="text-decoration: none; outline: none; color: #55750C;"><img class="printfriendly" style="border:none; padding:0;" src="http://cdn.printfriendly.com/pf-print-icon.gif" alt="Print Friendly"/><span class="printandpdf" style="font-size:14; margin-left:3px; color:#55750C;"> Print <img src="http://cdn.printfriendly.com/pf-pdf-icon.gif" alt="Get a PDF version of this webpage" /> PDF </span></a></div>]]></content:encoded>
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		<title>2.Ohio Private Reception Blog Coverage</title>
		<link>http://www.moneysmith.com/2008/10/2ohio-private-reception-blog-coverage/</link>
		<comments>http://www.moneysmith.com/2008/10/2ohio-private-reception-blog-coverage/#comments</comments>
		<pubDate>Sun, 12 Oct 2008 14:17:55 +0000</pubDate>
		<dc:creator>Gary Moneysmith</dc:creator>
				<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[Blogging]]></category>
		<category><![CDATA[Newspapers/Magazines]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Retail]]></category>

		<guid isPermaLink="false">http://www.moneysmith.com/?p=36</guid>
		<description><![CDATA[A star-studded lineup of technology innovators came to Columbus, Ohio Friday night to discuss reigniting innovation in corporate America and harnessing the power of social networking.  The evening also included inspiring insight into the Obama campaign&#8217;s grassroots marketing via the Internet.
Over 250 people were in attendance &#8212; on a FRIDAY NIGHT &#8212; during FOOTBALL season.
Speakers [...]]]></description>
			<content:encoded><![CDATA[<p>A star-studded lineup of technology innovators came to Columbus, Ohio Friday night to discuss reigniting innovation in corporate America and harnessing the power of social networking.  The evening also included inspiring insight into the Obama campaign&#8217;s grassroots marketing via the Internet.<span id="more-36"></span></p>
<p>Over 250 people were in attendance &#8212; on a <strong>FRIDAY NIGHT</strong> &#8212; during <strong>FOOTBALL </strong>season.</p>
<p><strong>Speakers included:</strong></p>
<ul>
<li><strong><a href="http://en.wikipedia.org/wiki/Reid_Hoffman">Reid Hoffman</a></strong> &#8211; Founder of LinkedIn</li>
<li><strong><a href="http://en.wikipedia.org/wiki/Judith_Estrin">Judy Estrin</a></strong> &#8211; CEO of JLABS, former Cisco CTO, and author of <a href="http://www.theinnovationgap.com/">Closing the Innovation Gap: Reigniting the Spark of Creativity in a Global Economy</a></li>
<li><strong><a href="http://www.linkedin.com/profile?viewProfile=&amp;key=15189">Michael R. Nelson</a></strong> &#8211; Adviser to the Obama campaign on technology issues, Professor, Internet Studies, Georgetown University</li>
</ul>
<p><strong>The event was reported live by several bloggers with full coverage located at:</strong></p>
<ul>
<li><a href="http://search.twitter.com/search?max_id=954992703&amp;page=1&amp;q=+2ohio+OR+ohio2">Tweetstream</a></li>
<li><a href="http://www.larakretler.com/?p=136  ">Blogger Coverage</a></li>
</ul>
<p>The event concluded with a celebrity cameo by <strong><a href="http://www.linkedin.com/in/craignewmark">Craig Newmark</a></strong> (founder of <a href="http://www.craigslist.com">CraigsList.com</a>) who asked the panelists how Ohioans can &#8220;use social networking to improve Midwestern states like Ohio and Michigan.&#8221;</p>
<p>A private reception was held for about 30 people who were lucky enough to share drinks with the panelists and ask follow-up questions.  The featured speaker of the reception was Newmark with his discussion points listed follow:</p>
<ul>
<li>Graduate of CWRU (Cleveland, Ohio) &#8212; lived in Detroit 10 years</li>
</ul>
<ul>
<li>Spoke of the importance of alternative energy technologies; recently on research trip to Israel where he &#8220;experienced his first rocket attack.&#8221;  Yikes!</li>
</ul>
<ul>
<li>CraigsList.com was a &#8220;simple thing I started 13 years ago, after I saw so many people give back to others back in 1995.&#8221;</li>
</ul>
<ul>
<li>Craig is committed to doing customer service himself &#8212; &#8220;as long as I&#8217;m alive.&#8221;  Imagine calling in and reaching THE MAN himself &#8212; very cool!</li>
</ul>
<ul>
<li>Everything on CraigsList.com is based on community feedback.  His motto (reflected in part by the site&#8217;s design) has always been &#8220;to keep it simple.&#8221;</li>
</ul>
<ul>
<li>He considers himself a community organizer, just doing it online.  Says Newmark, &#8220;Speaking as a nerd, this is very attractive as I don&#8217;t have to get out of my chair as much.&#8221;</li>
</ul>
<ul>
<li>Craig is very involved with Irag/Afghanistan veterans and is aggressively standing up for their benefits.  Has stood up for these people &#8220;who need a break&#8221; and has met with both McCain and Obama camps.  He continues to &#8220;identify small grass roots groups that help veterans and their families.&#8221;</li>
</ul>
<ul>
<li>He is &#8220;genuinely driven by community&#8221; and has &#8220;done well by doing good.  Do what feels right.  Build a culture of trust by following through with the basics.  <strong>Do the golden rule</strong>.  It&#8217;s a platitude, but we need to seriously follow through on it.&#8221;</li>
</ul>
<ul>
<li>Involved in voter registration, especially focused on geting the word out (college students) on a non-partisan basis.</li>
</ul>
<blockquote><p>The Internet allows us to create networked grassroots movements for not thousands but 10&#8217;s of milions of people involved in grassroots democracy.  We&#8217;re implementing the <strong>dream of direct democracy</strong>.  I&#8217;m counting on the new &#8220;civic generation&#8221; to make this a reality (but stay off my lawn!) as I get increasingly cranking.  (crowd laugh)  This is an expression of genuine American democratic values.</p></blockquote>
<p><strong>Finally, I had casual, one-on-one conversations with each of the main speakers.  Here are a few takeaways:</strong></p>
<p><strong>Judy Estrin</strong></p>
<p>Leadership is like parenting &#8211; you need to change your style depending on what phase/age your child/company is in.  You nurture and manage your 5-year old much differently than your 10/15-year old.  Same thing goes for a start up vs. growth phase vs. established business organization.</p>
<p><strong>Reid Hoffman</strong></p>
<p>I asked Reid about good examples of State government using social media.  He assured me that he knows some, but couldn&#8217;t recall off hand.  He gave me his personal email address to remind him to send me his recommendations.  I also asked him how he schedules his work life (dude&#8217;s involved in about 30 companies directly or as an angel investor).  Not surprisingly, he said he works 8am &#8211; 11pm Monday through Friday and most of the day on the weekend.</p>
<p><strong>Mike Nelson</strong></p>
<p>When Mike speaks, people listen.  Mike is an unassuming college professor who stole the show (in my mind) with razor sharp insights based on decades of hands-on expertise and experience in Washington D.C.  To me, his best line of the night was &#8220;First rate people surround themselves with first rate people.  Second rate people surround themselves with second and third rate people.&#8221;</p>
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