Putting Social Media to Work For Non-Profit Organizations
I had the pleasure of presenting to the Ohio Association of Goodwill Industries (OAGI) this morning. Great people. Great questions. Great cause. My presentation is posted below. Click here to download it as a PDF document.
Is Your Brand a Social Media Zombie?
When it comes to using social media, some companies thrive by monitoring their brands online, participating in meaningful conversations and reaching out to key stakeholders — all breathing life into their brands. At the same time, too many organizations are neglecting their brand presence in social media, dooming them to the fate of zombies.
4 Things Non-Technical People Need to Know About Content Management Systems
A website built with a Content Management System (CMS) enables non-technical personal more access to update, edit and delete website content. Over the years, content management systems have gotten easier, faster and cheaper especially compared to custom-coded solutions. But this increase in usability, speed and affordability comes with significant tradeoffs must be understood.
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Twitter Presentation: Serious Business. Serious Fun.
As part of the Columbus Business First “Social Media Summer Camp” series, I had the honor of presenting on Twitter. It was a lot of fun — great people, great questions.




